Social Media Specialist
Posted May 15
At TOMS, our business philosophy is rooted in the concept of Giving.
TOMS is looking for a Social Media Specialist to be the community manager on Facebook, Instagram, Twitter, Google+, Pinterest, YouTube, Snapchat and other emerging platforms for the global TOMS brand. This person will be responsible for the daily management and publishing of content. This individual will also need to partner with other teams to assist in creation of original content. It’s important that he/she understand digital and social media best practices, have an understanding of insights and analytics, and be aware of competitor and industry standards. Communication and collaboration with other channel specialists on the team is critical to success. All activities and efforts should build up to the goal of creating interest and demand for the TOMS brand, mission, and products. This person should be extremely organized and have the ability to prioritize multiple requests at once in a fast-paced environment. In addition to being someone who is passionate about the TOMS brand and the One for One movement, we are looking for an early-adopter, an inspirational leader, and a driven contributor.
Create, manage, proofread, and publish a high volume of daily content for TOMS global social channels through our social media management tools, including evening and weekend posts
Review and report on social media trends monthly to ensure TOMS remains best-in-class for social media
Work with the social media content team to produce and optimize content on a regular basis, and meet deadlines that preserve the editorial calendar
Collaborate both within the department and cross functionally to develop the best content and stories possible
Constantly optimize content as measured by social engagement, sentiment, traffic to TOMS.com, and community growth
Lead all efforts surrounding the TOMS Global Blog including development and execution of the editorial calendar, drive updates to the platform and collaborate with cross functional teams to fulfill the storytelling of the TOMS movement.
2-3 years experience in a social media, community management, copy writing, journalism, or other relevant role
Experience working with social media community management and monitoring tools such as Sprinklr, Radian6, or Salesforce Marketing Cloud
Global and multiple language experience a plus
Past experience managing social media for a consumer product
Extreme interest in the social media space
Proficient in Facebook and Instagram, Twitter, YouTube, Tumblr, Instagram, Pinterest, Google+ (and Google+ Hangouts)
Experience using social media and customer service management tools, notably Sprinklr and Salesforce
Strong written skills and excellent grammar
Self-starter and drive to excel
Photography, illustration, graphic design or other artistic interests
How to Apply
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